OUR CONTENT CLUSTER METHODOLOGY
A stronger, more profitable traffic and conversion strategy
Over the past few years, we’ve developed, tested, and refined our unique Content Cluster Methodology. It’s a highly disciplined, laser-focused approach that builds content hubs around high-value topics - designed to drive significantly more traffic and deliver stronger, more profitable conversions.
THE POWER OF OUR CONTENT CLUSTER METHODOLOGY

Big-League Results Without a Big-League Budget
Just like one uses a magnifying glass to concentrate a little light and use that focus to ignite big fires, our Content Cluster Methodology concentrates even modest marketing budgets into focussed, disciplined content hubs to generate the kind of traffic and sales impact once reserved only for big-budget brands. This is the game-changer that levels the playing field for smaller businesses with lower budgets.

More Pages Ranked for More Key Phrases
The power of our Content Clusters is that they are grounded on in-depth keyword research to create a carefully blended mix of high value transactional and question phrases. As a result, our disciplined methodology gets more of your pages to rank for more key phrases. This translates in more traffic and more sales for you.

Multiple Rankings for High-Value Key Phrases
When it comes to high value key phrases, why settle for being ranked just once in Google, when you can be ranked 3 or more times for the same phrase? Our methodology helps you get several of your pages ranked for the same profitable key phrase, resulting in you getting more exposure, more clicks and more chances to convert high-intent traffic into paying customers

Higher Conversion Rates from Laser-Focused Content
One of the key building blocks of our programmatic content approach is to create separate pages with highly targeted content for each of the priority phrases in our key phrase mix. As a result of this relentless focus on content precision and relevance, our methodology helps generate much stronger conversion metrics across the funnel.

Built on Discipline, Focus and Hard Work
Our methodology doesn’t win because it games the algorithm. It works because it is grounded in research, patience and a rigorous discipline. No shortcuts, no gimmicks. Just clear-headed strategy, detailed planning and sheer hard work. That is how we are able to help our clients effectively outrank, outsmart and outperform their competitors.
At the End of the Day Our Clients Say the Nicest Things...
Nothing makes us happier than a happy client.
LeadGeneratorsDigital runs a knowledgeable and dedicated team of professionals. I am always impressed by their creativity, their productivity and by the fact that they always work to deadline, even under pressure. Very refreshing!
Bruno Calzaverini Shuttle DirectLaura, Julietta and Frank are down to earth, no nonsense marketing experts who, even with my smaller budgets, have produced some truly wonderful online content for me and also managed to get me very good ranking results for the past few years. I would be happy to recommend them.
Tim HealChaletlineFrom stronger salesmanship strategies, great SEO rankings, impressive content marketing and more, they have delivered great results and they all are such a friendly team to work with. I would highly recommend them to my colleagues.
Simon RowlandWildfoot TravelFocus your content. Multiply your traffic. Strengthen your conversions.
Ideas and tips from our experts
SEO Jargon Busting for Business Owners: Internal Links
You have probably heard the term ‘internal links’ in relation to good practice SEO for your website. This article explains what they are; why they’re good for your website; and how to implement them to achieve maximum impact.
Site Conversion Strategy: Salesmanship First
Salesmanship First websites are so effective because they are expertly created to speak like your best salesperson, to sell like your best salesperson and to convert readers to customers like your best salesperson.
Should Product Always Appear at the Top of the Page?
It might seem obvious to put your product at the top of the page as a strategy to ensure the best conversion rates. After all, it’s pretty standard practice and works extremely well for some businesses. But at LeadGeneratorsDigital we know that turning traffic into sales or enquiries isn’t a one size fits all equation. <br><br> Here’s why the answer to the question, “should my product always be at the top of the page?”, is not always yes. Warning: may contain surprises!
Quick Tips for Getting your Pages Found by Search Engines
Investing in well-researched, high-quality long-form content is essential to get your pages ranked, to generate more traffic to, in turn, convert into sales or enquiries. But all that work will be for nothing if Google can’t find those pages. <br><br> Here’s a jargon-free explanation of my go-to ways of overcoming technical blocks and getting our client’s pages indexed in Google as quickly as possible.












